Advantage Consulting LLC was founded in 2003 by Dov Weinstock. Initially a software VAR, Dov transitioned to the field of Internet Marketing (SEO, SEM, and Social Media / Online Communities) and has been focused on that exclusively since 2006. The company has been renamed Advantage Internet Marketing LLC.
Dov has been President of Advantage since its inception. Dov previously spent many years as a software programmer and business analyst, in both consulting and staff roles. As an SAP consultant in the 1990’s, he managed large Enterprise Resource Planning (ERP) systems projects, before moving into the small business market with Advantage Consulting. Dov has also spent 3 years as President of SalemGlobal Internet, a premiere Internet Marketing firm in NYC.
Dov received a B.Sc. from the University of Toronto in Computer Science and Economics. He has worked and consulted for companies as diverse as Bell Canada, IBM, Federal Express, PriceWaterhouseCoopers, Montefiore Medical Center, and Ogilvy and Mather Advertising.
Dov is a native of Toronto, and has been living in NYC since 1994, along with his wife and 3 teenage/twentysomething children. He is always on the lookout for another good book to read.
Matthew has been with Advantage since February, 2009. He received a B.S. in Marketing from Florida State University in 2008, and throughout high school and college worked as a freelance graphic / web designer.
Matt's passion for marketing and background in html programming make him a perfect fit at Advantage. When he's not hard at work, you can usually find him reading tech blogs, creating new graphics, or playing football with his friends.